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Privacy Policy

Paradym Partners Privacy Policy

Last updated: March 31, 2025

Introduction

Paradym Partners (“Paradym,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you use our website (www.paradym.partners) and related services, and it outlines your rights under the EU General Data Protection Regulation (GDPR) and other applicable privacy laws. By using our site or providing your information, you agree to the terms of this Privacy Policy.

Data Controller and Contact Information

Paradym Partners is the Data Controller for the personal data collected via this website. This means Paradym determines the purposes and means of processing your personal data. If you have any questions about this Privacy Policy or your personal data, please contact us at hello@paradym.partners. You can also use this email to exercise any of your data protection rights or inquiries (detailed below).

Personal Data We Collect

We only collect personal information that you voluntarily provide through our site’s contact forms or other interactive features:

  • Contact Information: When you fill out a contact form (such as to get in touch or subscribe to updates), we collect personal identifiers like your name and email address. We may also collect any other information you choose to include in your message or inquiry (for example, your company name or phone number, if provided).
  • Cookies and Usage Data: When you visit our site, we use cookies and similar tracking technologies to automatically collect certain technical data, such as your IP address, browser type, and browsing actions on our site. These technologies may also collect information about how you interact with our marketing communications. (See the Cookies and Tracking Technologies section below for details.)

We do not collect any sensitive personal data (such as race, ethnicity, health information, etc.) and our website is not intended to collect information from children under 16. We do not knowingly solicit or process any data from minors.

How We Use Your Personal Data

We will use your personal data only for the purposes for which it was collected, and primarily for marketing and communication purposes. Specifically, we may use your information to:

  • Respond to Your Inquiries: If you contact us via a form or email, we will use your name and email to communicate with you and respond to your request (for example, to schedule a consultation or provide information you asked for).
  • Send Marketing Communications: With your consent, we will use your contact details (name and email) to send you marketing materials. This may include newsletters, updates about our services, promotions, event invitations, or other information about Paradym Partners that we believe may be of interest to you. We will only send you such email marketing communications if you have explicitly opted-in to receive them​. Every marketing email will include an option to unsubscribe or manage your preferences.
  • Improve and Personalize our Services: We may use data about how you use our website (collected via cookies or analytics tools) to understand website traffic and user behavior. This helps us improve our website’s functionality, content, and user experience. It also allows us to tailor our marketing efforts – for example, by analyzing which content or services users are most interested in, so we can send more relevant information.
  • Ensure Security and Prevent Misuse: We might process data (like IP addresses or logs) to maintain the security of our website, prevent fraud, detect misuse, or enforce our terms of service. This is done to protect our rights and the safety of our users.

We will not use your personal data for any purposes that are incompatible with those listed above. If we ever need to process your data for a new purpose, we will update this Privacy Policy and, if required, obtain your consent.

Legal Basis for Processing Personal Data

Under the GDPR, we must have a valid legal basis to process your personal information. For the personal data collected via our website, the processing is generally based on your consent:

  • Consent: We rely on your freely given, specific, and informed consent to collect and use your name and email address for marketing communications. By submitting your details through our contact or sign-up forms (and, where required, ticking a consent box), you consent to Paradym Partners using your information for the stated marketing and communication purposes. We will only send you marketing emails if you have given explicit consent for us to do so​. You have the right to withdraw your consent at any time (see Your Rights below), and if you do, we will stop processing your data for the purpose you originally consented to.

In cases where you contact us directly (e.g. via email or a contact form requesting information), we may process your data as necessary to respond to your inquiry even without formal consent, since by contacting us you implicitly expect a response. However, any further marketing messages beyond responding to your request will only be sent with your opt-in consent. We do not rely on any “legitimate interests” or other legal bases for marketing communications – consent will be obtained for such activities in compliance with GDPR requirements​.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance user experience, analyze website traffic, and support our marketing efforts. Cookies are small text files stored on your device when you visit a website, which can uniquely identify your browser or device. We use the following types of cookies on our site:

  • Essential Cookies: These are necessary for the website to function correctly (for example, to enable page navigation or remember your privacy preferences). We do not require consent for essential cookies.
  • Analytics Cookies: We use these (often provided by third-party analytics services) to collect aggregated information about how visitors use our site – for instance, which pages are visited, how long users stay, and any errors encountered. This data helps us improve the website’s performance and design. Analytics cookies may be set by third-party tools (e.g., Google Analytics) but are used only for our internal analysis of site usage. All analytics data is collected in an anonymized or pseudonymized form; we do not use it to directly identify you.
  • Marketing Cookies: If we engage in online advertising or email tracking, marketing cookies (or similar technologies like pixels) may be used. These cookies track your online activities and preferences to provide more relevant marketing content. For example, they might record that you visited our site and allow us to show you Paradym Partners ads on other platforms (a practice known as retargeting), or track whether you opened a marketing email and which links you clicked. Any such cookies will only be used to the extent we undertake digital advertising or email analytics, and always in accordance with applicable law.

Cookie Consent: Where required by law (such as in EU/EEA countries), we will seek your consent before setting non-essential cookies like analytics or marketing cookies on your device​. You may see a cookie banner or pop-up when you first visit our site, asking you to allow or reject these cookies. You are not obligated to accept cookies – if you decline, our site will still work, though some enhanced features or personalization may be disabled.

Managing Cookies: You have the ability to control and manage cookies in various ways. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies or alert you when a cookie is being placed. You can also delete cookies through your browser settings. Additionally, for third-party advertising cookies, you can often opt-out via websites like YourOnlineChoices (EU) or aboutads.info (US), or by adjusting your social media account ad settings if you receive targeted ads there.

Please note that disabling cookies may affect the functionality of our website. For more details on our use of cookies, you can contact us at hello@paradym.partners or refer to any separate Cookie Policy or cookie notice we provide.

Data Sharing and Disclosure

We treat your personal information with care and confidentiality. We do not sell, rent, or trade your personal data to third parties for their own marketing or other purposes. We will only share your data in the following limited circumstances:

  • With Service Providers (Processors): We use trusted third-party service providers to help us operate our business and deliver our services. This includes, for example, providers of Customer Relationship Management (CRM) systems, email marketing platforms, and other marketing or sales tools. These third parties process personal data only on our behalf and under our instructions, acting as “data processors” under GDPR. We share your name, email, or other necessary data with such providers solely to assist us in managing contacts, sending emails or newsletters, scheduling consultations, or analyzing marketing performance. For instance, we might store your contact details in a secure CRM database or send you an email via a mailing service platform. We ensure that all our service providers are bound by appropriate confidentiality and data protection obligations, so your data remains protected​. We do not authorize them to use your information for any purposes beyond providing services to Paradym Partners.
  • Within Paradym Partners: If Paradym Partners operates through multiple affiliated entities or personnel (for example, if we have team members or branches in different locations), your information may be shared internally on a need-to-know basis. All internal handling of data will remain compliant with this policy and relevant data protection laws.
  • Legal Requirements: We may disclose personal data if required to do so by law or legal process, or if we have a good-faith belief that such action is necessary to comply with applicable laws, regulations, or a court order. We might also disclose data to respond to lawful requests by public authorities (including to meet national security or law enforcement requirements).
  • Protection of Rights: In rare cases, we may share information to enforce our website’s terms of use, to investigate or defend against third-party claims or allegations, to prevent harm to the rights, property or safety of Paradym Partners, our users, or the public as required or permitted by law.

Aside from the purposes above, we will not share your personal information with any third parties. If in the future we need to share data for any new purpose, we will seek your permission when required by law.

International Data Transfers

Paradym Partners operates a website that targets users globally, which means your personal data may be accessed or processed in countries outside of your own. Specifically, our main operations might be based in one country (for example, we might be headquartered in the United States or another jurisdiction), but we welcome users from around the world, including the European Union. Additionally, some of our third-party service providers (such as cloud hosting, CRM, or email services) may be located in or store data in different countries.

If you are located in the European Economic Area (EEA) or another region with data transfer restrictions, please note that when you submit personal data to us, it may be transferred to and processed in a country outside of your region. This could include countries that the European Commission has not determined to have equivalent data protection laws as your home jurisdiction. In such cases, we will take appropriate safeguards to ensure your personal data remains protected according to GDPR standards​. These safeguards may include:

  • EU Standard Contractual Clauses: We may incorporate the European Commission’s approved standard contractual clauses (SCCs) into our contracts with service providers to contractually require that your data receives an adequate level of protection.
  • Data Processing Addendums: For our service providers, we sign data processing agreements that include commitments to GDPR compliance, ensuring your data is handled lawfully and securely.
  • Other Measures: We also evaluate the security practices of our vendors and may rely on certification schemes (like Privacy Shield’s successor frameworks or other internationally recognized standards, if applicable) or verify that a provider is subject to an adequacy decision by relevant authorities.

You can contact us if you have questions about the international transfer of your personal data or if you want to obtain a copy of the relevant safeguard mechanisms in place.

Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Specifically:

  • If you contact us or sign up for marketing, we will keep your contact information (name, email, and correspondence) for as long as you remain subscribed to our communications or engaged with us. If you opt-out of marketing or withdraw your consent, we will stop using your data for marketing and will promptly remove or anonymize your contact details from our active marketing lists. (We may, however, keep a suppression list of email addresses that have opted out, to ensure we do not accidentally send you further communications.)
  • If you have an ongoing business relationship with Paradym Partners (for example, you become a client), we will retain your data for the duration of that relationship and as required for contract administration. In such cases, you will likely receive a separate notice or contract terms about data handling.
  • We may retain basic contact information and correspondence for a short period after our last interaction, in case you reconnect or as necessary to establish, exercise, or defend legal claims. Typically, inquiry data that does not lead to a further relationship will be deleted after [12 months] (for example) unless there is an ongoing need to keep it.
  • Data collected via cookies and analytics is retained as per the cookie’s expiration or until you delete the cookies. Analytics data may be stored in aggregate form for longer, but it will no longer be identifiable to an individual. We follow industry standards or legal guidelines (where applicable) for retaining analytics and website logs (for instance, web server logs might be kept for security analysis for a few months before automatic deletion).

When we no longer need personal data, we will securely delete or anonymize it. If deletion is not feasible (for example, because the data is stored in secure archives), we will isolate the data and ensure it is not actively processed anymore until deletion is possible.

Data Security

We take the security of your personal data seriously. Paradym Partners has implemented appropriate technical and organizational measures to protect your information from unauthorized access, alteration, disclosure, or destruction. These measures include, for example, using secure servers, encryption of data in transit (SSL/TLS) when you submit information through our website, firewalls, access controls, and regular monitoring of our systems for vulnerabilities. We also limit access to personal data to those employees or contractors who have a legitimate business need to access it (on a “need-to-know” basis), and they are subject to confidentiality obligations.

However, please note that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal data, we cannot guarantee its absolute security. You share information with us at your own risk. If we become aware of a data breach that affects your personal data, we will notify you and the appropriate authorities as required by law.

Your Rights Under GDPR

If you are in the European Union, United Kingdom, or another jurisdiction that grants similar data subject rights, you have a number of rights regarding your personal data that we respect and uphold. Subject to certain legal conditions and exceptions, these rights include​:

  • Right of Access: You have the right to request confirmation of whether we are processing your personal data, and if so, to request a copy of the personal data we hold about you​. We will provide you with a copy of your information, along with details of why we have it, who we share it with, how long we intend to keep it, and the safeguards in place if it’s transferred outside your jurisdiction (among other information required by law). This is commonly known as a “Data Subject Access Request.”
  • Right to Rectification: If any of your personal data we hold is inaccurate or incomplete, you have the right to request that we correct or update it​. We want to ensure we have accurate information about you – for example, if you change your email address or notice an error in the data, please let us know and we will fix it.
  • Right to Erasure: You can request that we delete your personal data in certain circumstances. This “right to be forgotten” applies, for instance, if the data is no longer necessary for the purposes it was collected, or if you withdraw consent and we have no other legal basis to continue processing​. We will honour valid erasure requests by deleting or anonymizing your data, except where we are required to keep it by law or have a compelling legitimate interest to retain it (we will inform you of such reasons if applicable).
  • Right to Restrict Processing: You have the right to ask us to limit or “freeze” the processing of your data in certain situations – for example, while you contest the accuracy of your data or object to our processing, you can request that we restrict use of the data until the issue is resolved. When processing is restricted, we can still store your data but not use it for other purposes without your consent (except as allowed by law).
  • Right to Data Portability: Under certain conditions, you have the right to receive the personal data you provided to us in a structured, commonly used, machine-readable format, and to request that we transmit it to another data controller when feasible​. This right applies when the processing is based on your consent and is carried out by automated means (for example, if you provided us your data via a form, and we process it electronically for providing a service). We will help in transferring that data directly to another organization if you request it, where it’s technically practicable.
  • Right to Object: You have the right to object to our processing of your personal data at any time in certain situations. Most importantly, you can object to receiving marketing communications from us​. If you object to direct marketing, we will stop using your data for that purpose immediately (this is an absolute right under GDPR – no exceptions). You may also object if we were processing your data under a legitimate interest basis (which we generally do not do for data collected via the website, as we rely on consent), and we will reevaluate any such processing.
  • Right to Withdraw Consent: Where we rely on your consent to process personal data (for example, for sending marketing emails), you have the right to withdraw your consent at any time​. You can do this by contacting us or by using any provided “unsubscribe” link or mechanism in our communications. Withdrawing consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, and it will not affect processing of personal data under other legal bases. If you withdraw consent for marketing emails, we will cease those communications and remove your details from our mailing list (except to note you have unsubscribed, as mentioned).
  • Right to Lodge a Complaint: If you believe that we have infringed your data protection rights or GDPR obligations, you have the right to lodge a complaint with a supervisory authority (such as a Data Protection Authority in the EU or the UK’s Information Commissioner’s Office)​. We would, however, appreciate the chance to address your concerns directly before you do so – please feel free to contact us at hello@paradym.partners, and we will do our best to resolve any issue.

Exercising Your Rights: You can exercise any of your rights by contacting us at hello@paradym.partners. Please describe your request clearly and provide any information that will help us to verify your identity (we need to ensure we’re sharing data with the right person). For example, we may ask you to confirm some details we already have on file or to use a particular email address that we have in our records. We will respond to your request as soon as possible, and in any event within the timeframe required by law (generally within one month for GDPR requests). If we need more time due to complexity or number of requests, we will let you know and keep you updated. In certain cases, we might refuse requests that are manifestly unfounded or excessive, or if other legal exemptions apply – but we will explain our reasoning if that happens.

External Links and Third-Party Sites

Our website may contain links to third-party websites or services (for example, social media pages, partner websites, or content we reference). This Privacy Policy applies only to Paradym Partners’ processing of personal data, and not to any third-party sites that we do not control. If you click on a link to an external site, please be aware that those third parties may have their own privacy policies. We are not responsible for the content or privacy practices of any linked websites. We encourage you to read the privacy notices of every site you visit that collects personal data.

Changes to This Privacy Policy

We may update or revise this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. If we make significant changes, we will notify users by posting a prominent notice on our site or by sending an email notification, where appropriate. The “Last updated” date at the top of this Policy indicates when the latest changes were made. Please review this Policy periodically to stay informed about how we are protecting your information. Your continued use of the website after any modifications to the Privacy Policy will signify your acceptance of the changes, to the extent permitted by law.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, you can reach us at:

Paradym Partners (Data Controller)
Email: hello@paradym.partners

You may also contact us at the email above if you wish to exercise any of your data protection rights or if you need further information about how we handle personal data. We are here to help and will respond as promptly as we can.

Thank you for trusting Paradym Partners with your information. We value your privacy and will always work to protect it in compliance with applicable laws and best practices.